About Us & Our Process

We have over 10 years experience creating & managing successful PPC advertising campaigns on Amazon, Facebook and Google.

During that time we have managed accounts of all types and budgets. From small startup sellers to multi-million dollar budgets & everything in between.

Our approach to PPC advertising has helped hundreds of small, medium, and large sellers to achieve profitable results and grow their business. We know what it takes to grow a successful eCommerce business and we will do everything we can to help you achieve that also.

For each of our clients, we deliver exceptional results, cut any wasted spending, provide regular reporting & updates, go the extra mile in helping with their business and make recommendations on new strategies to generate profitble revenue.

This allows our clients to spend more time on other important tasks, while they feel completely at ease that their advertising dollars are in the hands of professionals who actually care.

Over the years, we’ve heard so many clients come to us and say “I’m being overcharged for mediocre results”. We see this over and over again. That’s why our fees are charged based on hourly requirements for us to manage your account. We will never charge you a % of your ad spend or your revenue. Our aim is not to cut into your margins. But to help you maximize your sales within your margins.

When we take over PPC accounts we see many agencies and “experts” doing below average work, relaying heavily on auto campaigns and broad “discovery” keywords that generate a low click-through and conversion rate.

The result of this is Amazon sees your product generating clicks and sales, nut at a low rate compared to the competition, so decides your product is not as relevant, and your organic ranking is negatively affected.

Because of this your seller central account will be over-reliant on advertising to generate sales, with 50% of sales or more coming from PPC… Sound familiar?

At Seller Strategy, we use a precision keyword strategy with the aim of increasing your ORGANIC revenue.

So, we create a plan from day one that links your product title, to your images, your bullets / description, your PPC campaigns and your organic ranking strategy.

The value in a singular keyword strategy is increased relevancy, click-through rate, conversion rate and organic ranking. And as every amazon seller knows, increased organic ranking equals revenue!

To be consistently successful with PPC, you need to know how to manipulate your data to find the 20% of search terms that will drive the 80% of sales for each of your products.

This is how we find “Golden Nugget Keywords” and how we produce consistent results time and time again for our clients.

Just check out some of our testimonials and case studies to learn more about our process.